The digital world can be very confusing. It’s important to have people on your team who know what to do. Red America Consulting has staff to help you with all aspects of social media, communications and fundraising. But you’ll also need help finding local people, whether they’re paid staff, interns, or volunteers.
Your team members will need to manage your social media, your website and content, and any electronic fundraising. Everything will need to tie in to your main message and theme. You’ll need a team that is knowlegeable and experienced and that can respond quickly when the need arises.
You’ll want to keep an eye on their performance and make sure that everything is happening on time and on schedule.
A good digital team can be an excellent “force multiplier” with effective, efficient communications with your voters and supporters.